A Definitive Guide to Common SEO Mistakes [Infographic]

Getting your SEO strategy right is important if you want to improve your site’s visibility in the online world. It is only through proper SEO that you can achieve positive results such as a higher ranking, increase traffic and CTRs. Thus, if you have just launched a new website then here is a list of …

Tips for Optimizing Your Social Media Budget

Startup and small business marketers often face the same issue – an insufficient budget. Hiring a whole marketing team to work on raising your brand awareness would be the best marketing option, but also very costly. Luckily, there is social media advertising, which requires minimal investments while offering a great return. If your company can’t …

The Role of Micro-Influencers in eCommerce Marketing

When you think of influencer marketing, do you imagine working with a famous Internet celebrity to sell products in a branded manner? Or, do you envision a normal person who has a healthy social media following and an engaged audience? The first scenario is what many picture when they think of an influencer: wide reach, …

The Rise of Multi Device Content Consumption [Gifographic]

This infographic from Go Gulf discusses about the rise of multi device content consumption which leads to the conclusion that you should be where your customers are.

A to Z SEO Alphabet [Infographic]

Just like in every other language in the world, in SEO it is good to learn your vocabulary before attempting anything else. After learning words, it becomes easy to figure out whole sentences and become a real SEO expert. There's no other way around it - even the most experienced and savvy internet marketers started …

All You Need to Know about Content Curation and Useful Tools

As a digital marketer have you been wondering whether you need to focus on heavy duty content creation or not? Did you wonder if you could just skip the content part and concentrate more on simply pitching a lucrative business opportunity on Internet? Well, technically you can decide to skip content development altogether, but the …

Does Your Restaurant Need Digital Signage Too?

We have seen restaurant owners hesitate and shy away from going digital. They think of upfront costs, installation and software management. In reality, these are just one-time expenses. Digital signs can serve a restaurant for years to come if the content is correct. Once managers switch to digital signage, they realize the convenience of it. …

Video Marketing – How to Incorporate Video In Your Strategies

In recent years, video marketing has clearly established itself as king of both social media and digital marketing, with different studies showcasing numbers that make the claim undeniable. According to a Cisco white paper forecast, in 2017, video will account for 69 percent of all consumer internet traffic. But even that impressive number might not …